Picturing the Post-Pandemic Creative World

Picturing the Post-Pandemic Creative World

Everyone has been touched by the effects of COVID-19 this year, either by contracting the illness itself or experiencing its more intangible repercussions, such as unemployment, uncertainty and social isolation.

Much can be speculated about how our lives will be forever changed by this virus, which has already taken a great toll. Beyond our personal lives, the pandemic is changing our industry in potentially permanent ways. We believe that there are three key areas the design community will feel the lasting of COVID-19, for better or for worse: how brands approach their consumers and their spending, the increased importance of digital, and how remote working will change agency life as we know it.

The Shifting Landscape of Brand Behavior

The Ever-Increasing Emphasis on Digital

The Rise of Remote Work